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Tag: marketing

Communications / Community Management / Sales

Using discussion forums and online communities to generate leads

If you are a marketer or salesperson, you probably have a strategy for using social media to build your brand. But have you considered the power of niche discussion forums …

Associations / Communications / Community Management / Social Media

Omni-channel marketing: Where does online community fit?

You may have heard the terms omni-channel marketing or omni-channel experience cropping up at your company recently. As consumers continue adopting the panoply of channels provided by social media and …

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