Using discussion forums and online communities to generate leads
If you are a marketer or salesperson, you probably have a strategy for using social media to build your brand. But have you considered the power of niche discussion forums …
Omni-channel marketing: Where does online community fit?
You may have heard the terms omni-channel marketing or omni-channel experience cropping up at your company recently. As consumers continue adopting the panoply of channels provided by social media and …